Attempt Your Answer
Write your own answer, then get instant AI feedback graded against:
- •STAR Structure
- •Specificity & Numbers
- •Ownership Language
- •PH Workplace Context
Log in to get AI feedback on your answer.
Log InYou have an idea for a new partnership that could open a new revenue stream for Globe Business. How would you pitch this idea internally to get leadership buy-in?
Why This Is Asked
The interviewer wants to see if you can communicate a business case clearly and persuasively to decision-makers, a skill essential for pushing new partnerships through internal channels in a large organization.
General Approach
Structure your pitch like a mini business case: define the opportunity, show the financial upside, highlight the low risk, and name a specific champion or proof point. Practice being concise and confident without rambling.
Sample STAR Answer▾
Situation
At my previous company, I noticed that local schools and universities were underserved by our current product bundle, and I believed a tailored education package with free installation would be a strong new partnership opportunity.
Task
I had to convince our head of sales and the finance director to allocate budget and resources for a pilot program, even though the education vertical was not in our annual plan.
Action
I built a three-slide deck: first slide showed the market size (50 private schools in our area with no current provider), second slide showed a simple financial model (conservative revenue of PHP 300,000 in the first quarter with 25% margin), and third slide listed the low-risk pilot steps (3 schools, 90-day trial, minimal onboarding cost). I scheduled a 15-minute meeting with the sales head and asked for feedback on my numbers before the formal pitch. I also asked two school administrators for a quick letter of intent to prove demand.
Result
The sales head approved a PHP 50,000 pilot budget. I led the pilot, which signed up 4 schools within 60 days and generated PHP 95,000 in revenue. The program later became a formal vertical in our sales playbook.
Related Questions
Tell me about a time when you had to convince a stakeholder who was not initially on board with a business idea or proposal. How did you approach it and what was the outcome?
Business Development Associate
At Unilever, we operate as a global hub with standardized processes while also needing to adapt to local market realities. Can you describe a situation where you had to balance a local requirement against a global template or standard?
Business Development Associate
Let's do a role-play. I am a senior stakeholder from marketing who is resistant to your proposal to shift budget from traditional TV ads to more targeted digital campaigns for a new product launch. Try to convince me in 2 minutes. I'll push back. Ready?
Business Development Associate
Tell me about a time you identified a business opportunity or potential partnership on your own, before anyone asked you to look for it. What did you see, and what did you do about it?
Business Development Associate