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Where do you see your career in the next 3-5 years, and how does this role fit into that plan?

RoleBusiness Development Associate
DifficultyEntry
TopicBehavioral
Asked at
Lazada Philippines

Why This Is Asked

This question assesses ambition, retention potential, and whether your career goals align with the opportunities in business development at Lazada. It is grounded in the confirmed career path theme, though not a verbatim reported question.

General Approach

Be honest but strategic. Show that you've researched growth paths within e-commerce, mention how this role builds foundational skills (merchant acquisition, relationship management), and express desire to grow within the company, possibly mentioning roles like Key Account Manager or Category Lead.

Sample STAR Answer
S

Situation

During my final semester, my career counselor asked me to outline a 5-year plan to guide my job search and professional development.

T

Task

I needed to articulate a realistic yet ambitious career path in business development, showing how an entry-level role in a top e-commerce company would be foundational.

A

Action

I researched career progression in e-commerce, mapping out a trajectory from business development associate to key account manager and eventually regional partnerships lead. I identified skills I needed, such as data analysis and negotiation, and planned to take online certifications while gaining hands-on experience. I specifically targeted Lazada because of its merchant-centric programs like Lazada University, which would accelerate my learning.

R

Result

My counselor approved the plan, and it helped me focus my job applications on companies that offered structured growth opportunities.

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  • STAR Structure
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