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Describe a time when you faced rejection or objection from a customer. How did you handle it?

RoleSales Representative
DifficultyEntry
TopicBehavioral
Asked at
Bayer Philippines

Why This Is Asked

No publicly reported interview questions exist for this position, but field sales inevitably involves frequent rejection. This behavioral question tests resilience, emotional intelligence, and problem-solving in realistic pharma sales encounters, which are critical for meeting quotas without damaging relationships.

General Approach

Use the STAR method to show a clear before-and-after. Emphasize that you did not argue but instead validated the other person's perspective, asked clarifying questions, and offered a specific, evidence-based solution. Conclude with the positive outcome or a lesson that improved your future handling of objections.

Sample STAR Answer
S

Situation

As a pharmacy assistant, I was asked to promote a new over-the-counter pain reliever to a regular purchasing physician. When I visited his clinic, he curtly said he had no interest and asked me to leave.

T

Task

My goal was not to force a sale but to understand his objection and at least get him to consider the product for a specific case where it might fit.

A

Action

I calmly acknowledged his busyness and apologized for any imposition, then asked one open-ended question about his typical pain management challenges. He mentioned frustrations with a common side effect. I briefly highlighted how our product had a lower incidence of that side effect based on a meta-analysis, offered to email the paper, and left a small sample without expecting an immediate decision.

R

Result

A week later, he called the pharmacy to request more samples and eventually added the product to his formulary for mild pain cases. Our professional relationship improved as he trusted me to be low-pressure and evidence-based.

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  • STAR Structure
  • Specificity & Numbers
  • Ownership Language
  • PH Workplace Context

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