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Can you walk me through the three main financial statements and explain what each tells you about a company's financial health?

RoleConsulting Associate
DifficultyEntry
TopicTechnical
Asked at
KPMG Philippines

Why This Is Asked

Even for a consulting associate role, foundational accounting knowledge is expected, especially in a Big 4 firm. This question tests whether the candidate can think beyond textbook definitions and apply concepts to real business analysis, a daily requirement when working with client financial data.

General Approach

Structure your answer around what each statement tells you about a company's financial health: balance sheet (liquidity, leverage), income statement (profitability trends), cash flow statement (real cash generation and where it goes). Use a simple example or connect them together to show how you would spot issues.

Sample STAR Answer
S

Situation

In my second-year accounting class, we were given a case study of a retail company seeking a bank loan. I had to present to the class how I would analyze the company's financials to decide on the loan request.

T

Task

I needed to demonstrate a clear, logical explanation of the balance sheet, income statement, and cash flow statement, linking each to the company's liquidity, profitability, and solvency, without simply reciting definitions.

A

Action

I started by explaining that the balance sheet shows what the company owns and owes at a point in time, which gives clues about its debt levels and working capital. Next, I covered the income statement, which tells if the company is profitable over a period by showing revenue minus expenses. Finally, I emphasized the cash flow statement, because even profitable companies can fail if they run out of cash; I pointed out that operating cash flow should ideally exceed net income as a sign of quality earnings. I used the actual figures from the case to illustrate: for instance, the company had high net income but negative operating cash flow due to large inventory buildup, signaling a potential red flag.

R

Result

My professor praised the clear linkage between the statements and the practical insight into cash flow quality. Many classmates later asked for my notes. This experience confirmed that I could translate textbook knowledge into actionable analysis, a skill I want to apply in consulting engagements.

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